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The Power of Words

The Power of Words 9730

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The Power of Words DVD

How We Talk About People With Autism Spectrum Disorders Matters!

Autism Society Award Winner!

This DVD combines words, pictures and music to present examples of how the “they” talk about someone with autism, noting that even well-meaning and kind words can set the tone for acceptance or rejection as well as for inclusion or exclusion. One in 91 children in the United States has autism. In this production, We/They statement pairs (based on a poem by Mayer Shevin; 1987) are used to show the language difference often employed by those who are defined as "helpers," whether family members, teachers or other professionals, and the negative effect they can have.


Judy Endow, MSW, maintains a private practice in Madison, Wisconsin, providing consultation for families, school districts and other agencies. Besides having autism herself, she is the parent of three now grown sons, one of whom is on the autism spectrum. Judy does workshops and presentations on a variety of autism-related issues, is part of the Wisconsin DPI Statewide Autism Training Team and a board member of the Autism Society of America, Wisconsin Chapter. Her first book, Making Lemonade, Hints for Autism's Helpers (CBR Press, 2006), shows how Judy has used the lemons of her autism to "make lemonade" in her own life. Judy is also the author of a soon-to-be released book, Paper Words, Discovering and Living with My Autism, and a DVD, The Power of Words: How we talk about people with autism spectrum disorders matters! (AAPC, 2009). She brings a great depth of understanding and compassion to all the work she does.

Check out Judy Endow's Blog here.

ISBN: 9781934575482 

Reviews (3)

LENEXA, Kansas
June 07 2016
Customer Review: Amazon Customer - Amazing Video for understanding perspective and gives you a lot to think about. Should be shown to educators and parents!
LENEXA, Kansas
June 07 2016
Customer Review: Tessa Carman - Our school presented a teacher's workshop on autism and used your video The Power of Words. Being a mother of a son on the spectrum, I was moved to tears. I know that your video touched the hearts of about 25 teachers today, and I hope they will treat their students differently with the knowledge that those students could be "taking a break" and not "being off task". I know I will be treating my students differently. Thank you!
LENEXA, Kansas
June 07 2016
Customer Review: Amazon Customer - This is a short, informational video (approximately 12 minutes). The video is basically in the form of a Power Point that has been set to music. The pictures, text, and music are all touching and beautiful. I do think it is important that the video starts out with the statistic 1 in 91. I just informed those watching the video that the new statistic is 1 in 50 so that was no big deal to me. The outcome of this video is basically for parents/professionals to understand that the words they use will shape their opinion of people with Autism and perhaps create some empathy.
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